#SMART –> Whistles

As you figured, P&F is mostly a sharing spot. I love browsing through clothing and decor shops, streets, restaurants, magazines and blogs.

I wanted to share some of the nicest branding/marketing ideas I have been seeing all over the web during the last week. Some brands have beautiful ideas and are really inspiring. Today I decided to share one part of the Whistles website.

It has this “Inspiration” tab that is very VERY nice. Over there you can find some collabs with artists and other models, some ideas on ways to wear their clothes, and mostly you have the “neighbourhoods”. The latter is the best to me. Basically they take you to the neighbourhood of their stores (mainly in Britain but also internationally) . Examples: Whistles in Notting Hill, Cambridge, Berlin, NYC, etc.

It is genius marketing and branding for Whistles and their partners, but also, reading these small posts offer a beautiful moment to the reader that gets to see amazing pictures and also learn a little bit more about these cities and companies that are featured. Those reader who will likely become consumer-to-be šŸ˜‰

If I may – Well done Whistles.

Hope you enjoy it!

 

Bath
*Bath

Cambridge*Cambridge

Manchester*Manchester

NottingHill*Notting Hill

NYC*New York City

 

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Pack & Fly (Away)

GUYS, I WANT TO TRAVEL SO SO BADLY!

Imagine I’m this girl (well I am a brunette but still, try to picture me). I have everything folded and packed. Just need a destination and some cash in my pockets.Ā 

I don’t know why but I want to go to England since Christmas (well, actually I know why: it’s because of all the amazing british youtubers and because I want to shop there)! Any English bloggers who want P&F in their house? hahaha

In case you are thinking about travelling these days or if you are like me (needing some fresh air), enjoy the pics below.Ā 

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Credits: Pinterest

XOXO,

P&F